
Paul Okoye, popularly known as Rudeboy and one-half of the legendary Nigerian music duo P-Square, has stirred an online conversation after sharing his views on relationships, gender roles, and what he considers the “biggest flex” in love. The award-winning singer took to his social media page to make a statement that has since gone viral, receiving both praise and criticism from fans and followers who interpreted his message in different ways. In his words, “I know men are meant to do everything, responsibilities and all, but the biggest flex is when your woman once in a while takes care of certain things… that’s a massive flex.” The post, short yet powerful, has resonated with many men who feel overwhelmed by the weight of societal expectations, while also sparking debate among women and feminists who interpret it through the lens of equality, reciprocity, and changing dynamics in modern-day relationships.
For decades, cultural and societal norms across Africa and beyond have painted men as the primary providers, protectors, and decision-makers in relationships and marriages. The expectation is that men should carry the bulk of financial and emotional responsibilities, ensuring that their wives and children are well-catered for. This norm, deeply rooted in tradition, has over time become a pressure point for many men who find themselves struggling silently under the weight of providing alone. Paul Okoye’s statement, therefore, touches on a sensitive subject—relieving men of the belief that they must do it all, and normalizing the idea that women can also step up occasionally to handle responsibilities. His choice of the word “flex” suggests that he sees it as an extraordinary gesture, one that not only surprises but also deeply impresses and endears a woman to her partner when she chooses to handle certain responsibilities.
The reactions to his post have been diverse and telling. Some men flooded the comment section to express their agreement, sharing personal experiences of how moved they felt when their wives or girlfriends took care of bills, bought them gifts, or stepped in during challenging times. One user wrote, “Bro, the way my wife paid rent when I was broke and never made me feel less of a man, I knew I had found gold. That was the biggest flex ever.” Another commented, “It’s not even about the money, it’s about the thought. Sometimes, a man just wants to feel like he is also being taken care of, not just giving all the time.” These comments highlight the emotional relief men feel when they are not always placed in the role of the sole provider.
On the other hand, some women responded by pointing out that they already contribute significantly in relationships, though their efforts are not always acknowledged. “Many of us women handle household expenses, pay school fees, buy groceries, and even assist with rent, yet society still expects men to claim the sole provider title,” one woman wrote. Another argued that Paul’s post, while well-intentioned, reflects how normalized men’s dominance in provision has become to the point where women contributing is seen as extraordinary rather than normal. According to her, true equality means sharing responsibilities without labeling one partner’s effort as a “flex” but as a standard.
Relationship experts and social commentators have also weighed in on the debate, suggesting that Paul Okoye’s post touches on the shifting realities of gender roles in modern society. With economic challenges, inflation, and the rising cost of living, dual-income households have become the norm rather than the exception. Women now work full-time jobs, run businesses, and in many cases, earn more than their partners. Despite this, cultural conditioning often downplays their role in provision, still leaving men with the psychological burden of “doing everything.” In this context, Paul’s words are seen as both an acknowledgment of the value of women’s support and a subtle call for more balance in relationships.
Interestingly, the post has also sparked conversations around love languages and how people feel valued in relationships. For some men, acts of service or financial support from their partners speak volumes more than romantic gestures like compliments or affection. A simple action such as a woman paying for dinner, buying groceries, or contributing to a major expense becomes symbolic of love and partnership rather than dependency. Paul’s description of such acts as a “massive flex” shows that he sees them as rare but deeply meaningful demonstrations of love that go beyond words.
Of course, there has also been criticism from traditionalists who believe that men should never expect or even desire financial or material support from women. They argue that a man loses respect when he allows his woman to handle responsibilities, no matter how small. Such critics view provision as an integral part of masculinity and believe that Paul’s statement encourages men to abdicate their natural roles. This pushback shows how deeply entrenched gender roles are, even in an era where conversations about equality are more mainstream than ever.
Paul Okoye himself is no stranger to sparking debates online, as his status as a music icon and public figure often puts him in the center of cultural conversations. Known for his blunt takes on relationships and family matters, he often speaks from personal experience and his words carry weight among fans who see him not just as an entertainer but also as someone who voices the struggles and thoughts of the average person. His latest post has only reinforced that perception, showing him as a man unafraid to challenge traditional expectations.
The broader question his statement raises is one of fairness, reciprocity, and partnership in relationships. Should men be expected to do everything, or should love be defined by mutual support and shared responsibility? Should women’s contributions be celebrated as extraordinary gestures or normalized as part of building a home together? These are the questions that continue to fuel the debate as Paul’s post circulates across social media platforms.
What is undeniable is that Paul Okoye’s words have struck a chord. Whether interpreted as a lighthearted observation, a serious cultural critique, or a rallying cry for more balanced partnerships, his message has forced people to reflect on their relationships and societal expectations. In a world where the lines between traditional gender roles are increasingly blurred, his reminder that men too appreciate being cared for is both timely and refreshing. Perhaps the biggest lesson from his statement is that love thrives not just when one partner gives endlessly, but when both partners take turns to show up for each other in ways that matter. And maybe, just maybe, the true “biggest flex” is building a relationship where support, care, and responsibility are shared equally, without shame, guilt, or judgment.