Nigerian influencer and streamer Kante has set social media ablaze after revealing during a live stream with fellow content creator Shank that he earned less than $200 from his song Lakosi, despite the track accumulating over 500,000 streams on Spotify. The disclosure, which sent fans into a mix of laughter and disbelief, has reignited conversations about the realities of music streaming and the often surprising financial returns for artists, even when their music seems to be widely consumed. The candid moment, punctuated with humor and incredulity, has been widely shared across platforms, sparking memes, debates, and a lot of head-shaking among fans and fellow creators.
During the stream, Kante spoke openly about the song’s performance, noting the large number of streams but contrasting it sharply with the paltry earnings he received. The scene quickly turned into a humorous yet enlightening discussion, as viewers reacted in real-time with crying-laughing emojis, disbelief, and questions about how such a situation could even happen. For many, the idea that half a million streams could translate into less than $200 seemed absurd, highlighting the disconnect between the public perception of digital success and the actual economics of streaming music.
The revelation underscores a reality that many independent artists and creators are familiar with: streaming platforms often pay fractions of a cent per stream, and the final payout depends on multiple variables. Factors such as the listener’s country, whether the stream was from a paid subscription or ad-supported account, and the artist’s distribution agreements all play a role in determining earnings. For Nigerian creators like Kante, whose audience is largely local but globally accessible, this means that even significant streaming numbers may not translate into meaningful income.
Fans online were quick to respond. Some treated the news as comedy gold, turning Kante’s candid remark into memes and jokes about the supposed “riches” of streaming. Others expressed genuine concern, shocked that such a widely streamed song could yield such minimal returns. The conversation sparked broader discussions among creators and fans alike about the sustainability of streaming as a primary revenue source, particularly for influencers and independent musicians who rely on the platform to monetize their content.
Kante’s story also sheds light on the larger ecosystem of music and content creation in Nigeria. While the country’s music scene has grown tremendously, producing global hits and fostering internationally recognized stars, the financial reality for many artists remains challenging. Streaming provides exposure and reach, but without significant international traction or favorable contracts, the financial benefits can be minimal. Lakosi, despite its impressive 500,000 streams, demonstrates that visibility alone does not guarantee financial success, especially in a digital market where payout rates vary widely.
During the stream, Shank and Kante joked about the situation, but underlying the humor was a serious message: monetizing creativity in the streaming era is not as straightforward as it might appear. Many viewers pointed out that while the Nigerian music industry has seen exponential growth in global relevance, systemic challenges remain, particularly for creators trying to navigate international platforms without substantial backing. This candid exchange between two popular influencers brought those issues into sharp focus, making a viral moment out of a very real challenge for artists everywhere.
The reactions were not limited to fans. Fellow creators and musicians took to social media to affirm that Kante’s experience is far from unique. Many noted that without strategic distribution deals, global marketing, or label support, even songs with hundreds of thousands or millions of streams can generate earnings that feel negligible. For influencers who cross over into music, this can be a hard pill to swallow, especially when audiences equate streams with success and assume that virality directly correlates with wealth.
Kante’s humor throughout the stream softened the blow but also highlighted an important truth about content creation: visibility does not always equal financial stability. While memes and jokes dominated the immediate response online, the discussion has also encouraged fans to consider other ways to support artists. Recommendations ranged from attending shows, buying merchandise, and directly supporting music releases, to understanding the nuances of streaming economics before drawing conclusions about an artist’s financial success.
The stream also prompted conversations about fairness in digital platforms. While Spotify and other streaming services have democratized music distribution, providing a global stage for artists, the payout system remains a point of contention. For creators in regions where average ad revenue is low, the per-stream payout is often fractions of a cent. When these amounts are divided among distribution platforms, collaborators, and other stakeholders, what remains for the artist can be surprisingly small, as Kante’s story illustrates.
For upcoming artists and influencers looking to diversify their revenue streams, Kante’s candid disclosure serves as both a cautionary tale and a learning opportunity. While digital reach is essential, understanding contracts, exploring multiple income avenues, and managing expectations are crucial steps for anyone trying to make a sustainable career in music and content creation. The Lakosi example shows that numbers alone—be it streams, followers, or likes—do not always tell the full story.
The situation also highlighted the perception gap between fans and creators. Many fans assume that high streaming numbers automatically translate to wealth and comfort for the artist. Kante’s less-than-$200 earnings shattered that assumption, forcing a moment of reflection and, for some, empathy. For creators, it was a reminder of the importance of transparency and open conversations about earnings, challenges, and the realities behind the scenes.
As the clip continues to circulate online, it has become a talking point not just for music fans but for anyone involved in digital content creation. It is a humorous, relatable, and educational illustration of how the modern music economy functions, revealing both its opportunities and its pitfalls. Kante’s honest approach in sharing his experience helps demystify the industry, showing that even influencers with a sizable following and a popular song can face the same hurdles as lesser-known artists when it comes to monetization.
Ultimately, Kante’s revelation about earning less than $200 from 500,000 streams of Lakosi is more than a viral moment; it is a reflection of a larger truth about the digital entertainment industry. It highlights the need for creators to diversify revenue streams, for fans to engage more meaningfully with the artists they support, and for platforms to continue examining how they reward creativity fairly. While laughter and disbelief will likely dominate initial reactions, the underlying discussion about fairness, sustainability, and the true value of creative work in the streaming age is likely to persist long after the meme cycle fades.
Kante’s experience with Lakosi may seem shocking, even comical, but it has sparked an important dialogue that extends beyond a single song, a single artist, or a single stream. It’s a reminder that in the age of digital music and content creation, numbers alone don’t tell the whole story, and financial success often depends on far more than popularity. For Kante, Shank, and the thousands of creators watching this unfold, the lesson is clear: the path to monetizing creativity is rarely straightforward, and even viral success may come with unexpected limitations.
Kante told Shank that he didn’t make up to 0 on his song Lakosi and the song has 500k streams on Spotify 😂😭 pic.twitter.com/ZC6RSmwn37
— OLAMIDE 🌸💖 (@Olamide0fficial) December 17, 2025